What is Affiliate marketing
Google defines Affiliate marketing as “A marketing arrangement by which an online retailer pays commission to an external website for traffic or sales generated from its referrals.”
And, Wikipedia says, “Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.”
I know you are capable of understanding English very well, but I’d like to step a foot forward and give some effective tips to you if you want to have a business or earning with Affiliate Marketing.
Why are we talking about Affiliate marketing today?
Affiliate marketing has become a major part of the income for a lot of people out there. Why are people running after it? And, why they are right?
It is because Affiliate marketing does not require you to create any products. You are free from all the tensions of putting in time, money and energy to build a product. You become free and relaxed because you just have to focus on marketing someone else’s products and for each sale, you’re going to get a commission.It sounds too low but hey, it’s not.
It’s just another smart way to earn money with your ability to sell.
Now, let’s get going with the tips that you have to remember for becoming successful in Affiliate Marketing business. Here’s the list –
1. Don’t hesitate in sharing the truth with your audience that it’s an affiliate link
When you tell your audience that you’re going to earn a commission if they buy anything from those links, they are going to appreciate you. You will create trust among them and every time you send out an email with any links, they’ll at least check them out once. They might even forward the link to their friends.
(Forgive me if you have a jealous friend because she/he would ignore your recommended affiliate link!)
2. Build the loyalty from your audience by treating the product as your own and stay confident
Being confident about the product you’re selling is the major requirement. Just imagine you’re trying to sell something which even you’re not sure of. Your audience is never going to buy from you. To build a loyal audience, it’s very important to see your affiliate products as your own. Tell about it to your audience in such a way that you’re selling something that you’ve created. Don’t say that, because it’ll be a lie. 😉
But tell about it so confidently that your audience believes you. Study about it, and be able to answer any questions you’re asked about that product. This is going to build trust.
3. Build relationships with the real owners of your affiliate products
Now, you might have collected a lot of affiliate links but how can you make it more valuable? Get in touch with the owners/creators of the product you’re selling as an affiliate. Let them know that you’re trying to sell it on your website and want to do it in a better way. Give them suggestions you have and get feedback from them as well.
They’ll be happy to serve you better and make things easier and professional for you. You can go ahead and write about that person on your blog, get them over for an interview and get more insights from them. By doing all this, you’re just trying to gain your audience’s trust that the products you’re selling are genuine and not just out of greed for money.
4. Maintain a resource page on your website
A resource page is actually the collection of all your affiliate links. Don’t forget to keep it updated – add the new ones and remove those which are not performing well. This is the page that people will definitely visit because they know the value you deliver. All the important tools, products, books, services etc should be listed here.
5. Identify what is it that your audience needs first
In whatever business that you’re dealing with, see what is it that your audience needs in the first place. Start selling that product as an affiliate and do it confidently. Make them realize that this is something they need and give them enough reasons to start over and use your product.
6. Mention your affiliate products in different places
it’s okay if you have to mention your affiliate products at more than one place. Let it be mentioned wherever it is required. Talk about your product in a list post, in a step-by-step guide, in a roundup post, in a guest-post, if allowed, in comments, on other blogging platforms.
7. Give something in exchange for your affiliate recommendation
This is the best way to attract and stand out from the crowd that is also selling the same affiliate product. Work on some of your own resources like Startup guides for the affiliate products, To-Dos for using a product, unboxing videos, etc. You can easily offer them these products if they buy from you. Just check with the owners of the product if they don’t have any problem with you doing so.
This way, you’ll get the trust of the audience as well as the product owners.
A bonus for you –
You must be wondering that all this affiliate marketing this is okay, but what should I sell?
So, here’s the answer to your obvious question.
What all can you sell as an affiliate in your website/business?
– Mobile applications
– Any kind of services
– Books [ebooks and physical books]
– Retail products [Amazon, Wal-Mart, Target]
– Online courses
– Software products
Now, it’s the right time to build a loyal audience and sell affiliate products with confidence.